“Weird Al” Yankovic: A Marketing Genius Strikes Again!



You might not think of “Weird Al” as being a genius marketer. But, as it turns out, “Weird Al” has a firm understanding of “corporate speak” as he deftly demonstrates in his latest video entitled Mission Statement. It’s an ingenious parody of corporate buzzwords and terminology – words that sound wonderfully important but really say nothing. Kick back and crank up the volume. And feel free to share the exceptional synergy with your CEO so you leverage your core competencies and monetize assets.


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